If you’ve ever taken the time to peer into the Google Analytics dashboard, there’s a good chance you’ve been overwhelmed by the available information. You can learn everything about your visitors from their country of origin to their browser version, gender, age and a ton more. Every website has a goal: sell from the store,
Even if your business has been around a while, it’s never too late to get involved in social media and help your company become more accessible online. Building a community on platforms such as Facebook and Twitter can help with brand recognition and marketing campaigns, or even simple details like ensuring customers can find phone
There was a time when keeping track of information involved two or three calendars, a day planner, notebooks full of phone numbers and dozens of plain text files saved to your computer’s desktop as reminders to finish projects and return phone calls. Thankfully, the digital age has given us some ultra-convenient alternatives, and a ton
It’s an unassailable fact: we get bored when someone tries to sell us something. It can be daunting to keep a customer’s attention in a world of distractions, especially when they’re involved in a TV show, magazine article or browsing online. Thankfully, we’ve got native advertising. Imagine a world where an ad doesn’t completely stop
People in the United Kingdom have different names for things. Fish and fries are fish and chips, for example, and eggplants are called aubergines. Our favorite, though, is that they call their police lineups “identity parades.” There can be no greater metaphor for Facebook. Think about it: everyone you know (probably, by now) gathered together
