For everything that has to be managed on social media — user engagement, customer service requests and keeping content fresh and interesting — one concern small business owners often overlook is the passage of time. Employees quit their jobs and social management firms close their doors. When they’re gone, they often take access to online
Better passwords for better security
It doesn’t matter how great your password is when hackers steal account information straight from the source. LinkedIn recently revealed that a 2012 security breach thought to have exposed the passwords of more than 6 million users actually involved upward of 100 million users. Though LinkedIn is actively trying to contain the information, millions of
Exclamation points in advertising
The exclamation point is one of the deadliest forms of punctuation in the English arsenal. It doesn’t carry a gun (like the semicolon, which will happily kill an entire paragraph for kicks), but it’s a risky addition to any sentence, and it’s always taking lives. The victim is frequently social media ad copy. Social
The Resolution Will Not Be Televised: Digital Images Explained
Everybody knows a picture is worth a thousand words. What few realize is that posting an ugly picture with poor resolution online is still worth a thousand words, and they’re all awful (starting with “gruesome,” all the way through “odious,” “vile” and “Kanye”).
Snapchatter: is Snapchat worthwhile for your business?
In the digital age, where nothing is ever truly lost or forgotten, there is a peculiar sort of demand: a service that lets digital content exist and be viewed for a short time, after which it is completely erased from existence.